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A list of Critical Design Strategies.
The goal of this project is to give you hands-on practice in doing critical design.
After doing this project you will be able to:
In this project, you will create a critical design proposal that responds to an unacknowledged human need. You will design a products for an alternative lifeworld that you imagine in which that need plays a different role than in our world, in a way that stimulates creative reflection on how we design for needs in our world. Your critical design proposal should be original. It need not be ‘practical’ in the everyday sense, in fact it probably shouldn’t be, but it must be technically plausible in the present or next three years.
A word of caution: Students sometimes interpret critical design as free license to imagine morbid, gross, obscene, or disturbing designs. In doing so, they risk losing their audience, creating psychological trauma for the TAs, and, while doing so, missing the central point of critical design: to create a conceptually clear, compelling argument embodied in design that can be read and appreciated by a target audience as a form of intellectual pleasure. Critical design should balance on the knife’s edge between something strange and something desirable. Be careful that your design does not inadvertently discourage your reader from engaging with the alternative world that your design proposes by being morbid, gross, or obscene. If your design delivers shocks to its user, for example, that is a bad sign. Your design would not get used; the viewer won’t consider what using it would feel like but rather just dismiss it.
Deliverables:
Your designs are due electronically to Canvas by noon on Tuesday, Dec 2. ¡Note the different time! Your submission must be in .pdf format. Passages beyond the word limits will not be counted toward the assignment. As always, if you prefer to do design work with your hands, you may do your project on paper and upload photos of the result, embedded into a pdf: please produce a perfectly lit scan.